Margaret D. Minuth, MBA
    
MAGAZINES

CENTRAL CAROLINA HOSPITAL - QUARTERLY MAGAZINE


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ABOUT THIS MAGAZINE:
Central Carolina Hospital Summer 2010 magazine,
16 pages, mailed to 20,000 residents in Lee County, NC.


CENTRAL CAROLINA HOSPITAL - QUARTERLY MAGAZINE


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ABOUT THIS MAGAZINE:
Central Carolina Hospital Winter 2010 magazine,
16 pages, mailed to 20,000 residents in Lee County, NC.




DOSHER MEMORIAL HOSPITAL - 75th ANNIVERSARY MAGAZINE



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ABOUT THIS MAGAZINE:
Dosher Memorial Hospital's 75th Anniversary
84-page magazine. NOTE: My responsibilities for this project include writing, designing, researching, and interviewing from concept to camera-ready completion.


~ WINNER OF THE FOLLOWING ~
(1) ASTER AWARD, Excellence in Medical Marketing, Silver, 2006
(2) HEALTHCARE MARKETING AWARD, Award of Merit, 2006
(3) SILVER WALLIE AWARD,
Carolinas Healthcare Public Relations & Marketing Society, 2005



SIERRADANES - BEGINNER'S MANUAL


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ABOUT THIS PUBLICATION:
One of my goals in life was to create a quality line of Great Danes for show and breeding. Because of the special health needs of the breed, I wrote an "Owners' Manual" for the new families who had never experienced growing up with a Great Dane. This manual has been sold online direct to consumer as well as wholesale to breeders for their personal puppy kits. Nationally-known breeders who helped develop the breed as it is today have contributed photos and input.


BILLBOARDS

CENTRAL CAROLINA HOSPITAL - AMERICAN HEART ASSOCIATION GOLD AWARD (First in the State)



ABOUT THIS BILLBOARD:
Central Carolina Hospital was the first hospital in North Carolina to earn the American Heart Association's GOLD Award
for heart failure care. The hospital's primary competition
is First Health of the Carolinas whose tag line is
"First in Quality. First in Health."
.


CENTRAL CAROLINA HOSPITAL - ER CAMPAIGN



ABOUT THIS BILLBOARD:
Central Carolina Hospital reduced the wait time it takes from when the patient walks in the door to when the patient sees an Emergency Room physician. The goal is 30 minutes or less.
.



CENTRAL CAROLINA HOSPITAL - MAMMOGRAPHY CAMPAIGN



ABOUT THIS BILLBOARD:

Using influential community leaders and real patients,
Central Carolina Hospital's Mammography campaign
included 16 total patients on four different billboards.


DIRECT MAIL

CENTRAL CAROLINA HOSPITAL - BREAST CENTER CAMPAIGN


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ABOUT THIS PIECE:
Unveiling a new breast navigator program
at Central Carolina Hospital.




CENTRAL CAROLINA HOSPITAL - TOP 10 REASONS CAMPAIGN







ABOUT THESE PIECES:
Part of the"Top 10" Campaign at Central Carolina Hospital
highlighting quality designations earned in 2009.


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